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Re-engineering Pricing is a topic that needs to be discussed in our industry. In this chapter you will learn:

• Why using a one hour offering is giving a disservice to your customers
• How to create a two-hours package with… paper
• How to separate the experiences in the package
• The three packages pricing story (525, 900 and 2200… only when creating the 2200 package people started to take the 900 one)
• How to conduct pricing tests and why it’s so important
• The setup and strike fee concept
• The equipment rent deposit tactic
• The Pre Approved time tactic
• Decor Monday vs Discount Thursday

Where you can learn more about Zivi Kivi:

https:/www.zivikivi.co.il

Chapter Tip: free course in BAC