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Welcome to Episode 10 Shop Talk of this season. Today we have Rachel Porter as a guest co-host and she talks about simplifying designs and reducing labor.

• Rachel’s starting question: Are we performing for clients or for other balloon artist?
• Rachel focuses on time in making designs
• Rachel always wants to keep in mind that you are creating the design for your customer
• The design itself looks good when there’s a lot of embellishments
• Rachel shared the importance of clip arts
• Rachel and Zivi also discussed the importance of options for customers
• Why a balloon menu is an important piece of marketing
• Reducing labor means providing the same awesome design in a shorter amount of time
• Two more shop talk episodes are coming up so stay tuned

Resource Links: 

balloonartistcollege.com/rachel

kidsentertainerhub.com/kea 

Analysis on Labor Rates by Rachel Porter